Lee Valley Tools    Woodworking Newsletter
   Vol. 6, Issue 1
   September 2011
 
   Sam Bat®
 

  Drying
  Bats drying after finishing
Finally, the famous Sam Bat® label, which was designed by Mr. Holman's brother and niece to be easily recognizable on television and from stadium seats, is applied. The familiar bat-shaped logo is "clean and simple and allude(s) to a natural sense of sonar", Mr. Holman says.

After about a day of drying, the baseball bat is ready to be boxed and shipped. From start to finish, making a bat takes about a week. However, during peak-order season (late December through March), the process can take six to eight weeks, as the staff works to complete orders in time for baseball's spring training. For these professional players, the company makes countless hand-carved bats in a diverse range of handle shapes. In fact, Sam Bat® offers more than 300 models. The length, weight, shape and taper of the barrel all factor into the custom design.


Logo
The Sam Bat® logo was designed to be easily recognizable, especially from afar
 
 
             
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